3 Digital Marketing Trends to Finish 2022 Strong

You want to make the most of your company’s digital marketing budget. The problem is this industry is constantly evolving, and keeping up with trends that give you actual results is challenging.

Top 3 Digital Marketing Trends for 2022

Here are the top three trends to follow in the second half of 2022 to finish the year strong.

1. Place Ads on TikTok

TikTok usage has grown phenomenally over the last year and is no longer just for kids. It now has over 1 billion users who spend an average of 850 hours monthly on the app. Placing your company’s ads on TikTok sends your message to those users.

2. Scale Back on Facebook and Instagram Ads

The popularity of TikTok is causing many companies to abandon Facebook and Instagram advertisements due to poor performance.

3. Embrace Google Local Service Ads

Consumers are interested in buying products and services from local companies to support commerce in their communities. Google Local Service ads connect you with customers who search for your services, and you only pay if a customer contacts you through the advertisement.

Integrated IT Solutions keeps up with the best digital marketing trends. Contact us today to learn how we can help your company increase sales and drive the right traffic to your site!

Scott Cain

As Chief Marketing Officer, Scott oversees all digital marketing strategy and implementation.

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