Blog

Four Ways to Simplify Your Web Design

In the world of web design, simple goes a long way. At Integrated IT Solutions, we know consumers have myriad choices online. We also know that the hardest battle can be winning their attention. Focus your efforts on designing a simple website that keeps clutter to a minimum and streamlines the user decision-making process to see a boost in traffic as well as results. Here’s how to hone in on the user experience and simplify web design.

Microsoft Lync’s New Name!

Microsoft Lync’s New Name!

So the rumors have been true about Microsoft’s new facelift to Lync 2013 (Microsoft’s business Instant Messenger). Microsoft has started rolling out updates to transform Lync into “Skype for Business” which intergrates Skype features into what was Lync.

Some of the new features are:
• New look and feel
• Call via Work
• Skype directory integration
• Dual user experience
• Call Monitor
• Rate My Call
• Quick access to call controls
• Emoticons

Local SEO Audit Checklist

Before you choose your local SEO company, take one hour to compete the following small business audit to educate yourself about your website and where it needs improvement.  The following audit is intended for small business owners, some of these tasks may be considered more advanced.

How To Properly Optimize Your Landing Page

Importance Of A Properly Optimized Landing Page

Your landing pages for your ad campaign are extremely valuable. Since you are paying for traffic, each dollar you spend needs to generate revenue. If your page is not optimized for the ad, user and service, you can be missing out on lost revenue for you ad campaign.

Ecommerce SEO Explained

What Is Ecommerce SEO?

Ecommerce SEO is a unique niche in SEO. We have learned over the years that Ecommerce websites need to be treated differently than informational or service based websites. Ecommerce sites we have worked on have skyrocketed in rankings after properly optimizing the product category and product detail pages.

On-Page SEO

On Page SEO Overview

Integrated IT Solutions provides on page optimization services that are executed through immense research and competition. We focus on keyword sets that will drive qualified traffic. We do not focus on driving traffic that will not be valuable or be potential clients or customers.

Search Engine Optimization (SEO) Services

SEO Overview
At Integrated IT Solutions, our strategies are constantly evolving with the methodology that works and understanding the correlations between an increase in rankings and the work that made the increases occur. We understand that every client and its industry is different and requires a specific approach to meet their needs and exceed their competition.

SEO Audit Process & Implementation

Our SEO Audit Process

Integrated IT Solutions provides an SEO audit process that goes over all aspects of your website in order to be able to rank well for highly competitive phrases. Our goal is to ensure that your website is structurally sound, has no penalties and is setup for ongoing success.

What Is Retargeting & Why Should I Do It?

Retargeting Campaigns

Retargeting campaigns are the best way to get a second chance and a first impression. When running a retargeting campaign, when a user leaves your site they will begin to see display advertisements on other sites that they visit that participate in ad networks. This method is highly effective, and inexpensive.

Paid Search Management

Paid Search Management in Phoenix, Arizona

Paid Search Is Not A Recommendation, But A Requirement Our paid search methodology focuses on one thing, cost per acquisition. We drive down cost per click and focus on intent driven phrases to bring the most qualified traffic to your site.

Why SEO cannot be your only strategy

The SEO landscape is changing, yes its still changing. In this post, we aren’t going to focus on the algorithm changes, which you can view on our interactive algorithm time line. We are going to focus on the evolution of search features and how to think ahead, see why you cannot put all of your marketing eggs in one basket, and insight into Google’s bread and butter, paid search.

Pigeon Local SEO Algorithm Change

Google has released Pigeon, a local SEO update that everyone in the SEO industry is talking about. After the dust has settled, several individuals have made claims to who the winners and losers are. We believe that it will take more time to really see who the true winners are, but for now we can speculate with the rest of them.

Should I Pick a .com and how will it affect my SEO?

Does it matter if I pick a .com for my domain?

The simple answer is yes, choose a .com top level domain. Country code top level domains are interpreted by Google in a way that tells them this is where your business or organization exists. If you purchase a .fr or .ly domain, Google will think that you operate out of France or Libya. This puts you in a bad position for SEO. If your top level domain is .fr, you will have a better chance of ranking in Google.fr than Google.com.

Local SEO Audit Checklist

Before you choose you local SEO company, take one hour to complete the following small business audit to educate yourself about your website and where it needs improvement. The following audit is intended for small business owners, some of these tasks may be considered more advanced....

Top iPhone Apps For SEO

Let’s face it, we all take our cell phones to the bathroom. No one wants to be bored in the bathroom, so what do we do? We pull out our iPhones. And for all of us SEO junkies we like to run tests, monitor and see how website traffic is going today. Here are a few great iPhone apps that we use just for this circumstance.

Take Pride In Your Content & How To Get Great Ideas

As a content marketer we can get hung up on deliverables, frequency and length of our content. It is easy to find yourself in a slump and be bored with your content. You see this throughout the web where content is being written with no purpose or no value. We are here to tell you, STOP. Stop writing content for length, frequency or keywords; write for purpose. We are going to show you several ways that we encourage ourselves to write with purpose, and it actually works.

SEO Glossary

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301 Redirect: A 301 Redirect is a code placed in the .htaccess file that redirects the user from an old page that has been removed or modified to the new location. When a page URL changes and a 301 Redirect is not in place, you will have a 404 error in addition to losing the link equity that the page previously had.

404 Error: A 404 error is a response when a user attempts to go to a page on your website that does not exist. It is wise to design a custom 404 page that is useful to the user to decrease frustration of landing on a page that does’t exist.

We're excited to share our latest web design project for Cinemascape! 🏠✨ Dive into a world of luxury home automation, breathtaking home theaters, and sophisticated lighting solutions.

#WebDesign #Cinemascape #LuxuryLiving #HomeAutomation #TheoryPixel
We're thrilled to unveil our latest web design project for Premier Golf Sims! ⛳️ Experience the perfect blend of luxury and cutting-edge technology with a fresh, immersive online presence. Whether you're a seasoned pro or just getting started, explore Premier Golf Sims' innovative solutions for a superior golfing experience at home.

#WebDesign #PremierGolfSims #LuxuryLiving #GolfSimulator #TheoryPixel
Another day, another design.  See what we're cooking up with Serious Craftsmanship. 
#webdesign #WebsiteDesign #digitalmarketer #digi#digitalmarketer
Does your business have a hard time getting review for Google?  We've learned over the years that using a QR code business card to give to customers is a great way for them to provide a review.  It takes away the hassle of searching and doing the work.  Just scan and it takes you directly to the review screen.
Check out the latest concept for Stay Makai.
#webdesign #webdesigns #websitedeveloper