Web Development Checklist
Website Launch Checklist
A website launch checklist covering SEO, content, forms, accessibility, analytics, redirects, performance, security, and post-launch monitoring.
Interactive Checklist
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Content QA
Verify every business-critical statement and contact route.
Proofread core pages and confirm services, location details, offers and policy links with their owners. Review image context and alternative text. Check the published content itself, including footer and reusable sections, where outdated details can survive a page-level edit.
Technical QA
Check the production environment rather than relying on staging results.
Test representative pages across browsers and mobile widths, including direct visits and empty-cache loads. Confirm HTTPS and intended caching behavior. Remove staging restrictions only from the public production site, and keep private environments protected.
SEO QA
Align launch URLs with clear crawl and indexing signals.
Inspect titles, descriptions, canonical tags, robots directives and the sitemap on actual live responses. Test planned redirects through to their final destinations. Submit the sitemap or inspect important URLs where useful, without treating submission as a guarantee of indexing.
Analytics and Tracking
Verify that useful customer actions reach the correct reports.
Confirm the account, property and container before publishing tags. Test successful forms and calls where measurable, including duplicate-prevention and consent behavior. A tag appearing in page source is not sufficient evidence that the intended event or conversion is recorded correctly.
Performance and Accessibility
Test page experience and essential accessibility together.
Measure representative templates and inspect the causes of slow rendering or layout movement. Navigate key journeys with a keyboard and check contrast, labels and errors. Automated checks are useful, but they do not replace hands-on review of forms and interactive components.
Post-Launch Monitoring
Watch the live customer journey during the first days after launch.
Recrawl the site and review errors, indexing signals and lead delivery. Recheck forms after cache or plugin changes. Record fixes and review comparable traffic periods, separating measurement failures from real changes in demand or search performance.
Official References
Use the current documentation for platform-specific settings and requirements.
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