Citation is an online mention of a business’s name, address, phone number, or other identifying information.
Example of Citation
A municipal directory mentions a local business with its contact details. The citation helps connect the business to that source; verify the details rather than assuming every additional directory mention provides equal value.
Why Citation matters
It matters because local buyers often make decisions quickly from maps, reviews, proximity, and location-specific pages. Local SEO connects online visibility to real-world calls, visits, appointments, and service inquiries.
Related terms
Frequently Asked Question
What does Citation mean?
Citation means an online mention of a business’s name, address, phone number, or other identifying information.