Local Schema is structured data that describes a local business, its location, contact information, hours, and services.
Example of Local Schema
A local business page can include structured data that matches the visible name, address and opening hours. Keep the markup and page synchronized when details change; markup should not introduce a location the page does not genuinely represent.
Why Local Schema matters
It matters because local buyers often make decisions quickly from maps, reviews, proximity, and location-specific pages. Local SEO connects online visibility to real-world calls, visits, appointments, and service inquiries.
Related terms
- LocalBusiness Schema
- Yelp Listing
- Local Link Building
- Bing Places
- Multi-Location SEO
- Apple Business Connect
Frequently Asked Question
What does Local Schema mean?
Local Schema means structured data that describes a local business, its location, contact information, hours, and services.