Local SEO depends on many signals, from Google Business Profile quality to reviews, proximity, relevance, prominence, citations, local content, and website strength. This score calculator helps businesses identify obvious gaps and prioritize next steps.
What this calculator does
Create a directional local SEO score based on Google Business Profile completeness, reviews, citations, website localization, local links, and tracking quality.
How to use it
Answer weighted questions about your Google Business Profile, reviews, citations, website, location pages, local links, tracking, and content. The calculator returns a score, grade, and recommendation level.
Formula and assumptions
- The score uses weighted inputs across GBP completeness, reviews, citations, local pages, local links, and tracking.
- The final score is directional and should be treated as a prioritization tool.
Assumptions
- This is a directional score, not a direct Google ranking factor.
- Google describes local ranking around relevance, distance, and prominence.
- Scores should be validated with real local rank tracking, Google Business Profile performance, calls, and leads.
How to interpret your result
A low score usually means foundational local SEO work is needed. A medium score suggests optimization and consistency issues. A high score means the next opportunity may be content depth, links, competitive review growth, and conversion tracking.
Next steps
Request a local SEO audit
Strategy Review
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Use this calculator as a starting point, then let our team build a more accurate strategy around your goals, market, website, tracking, and budget.
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