Service Page
Service Page is a page that explains a specific service, the problems it solves, proof of expertise, and how to take the next step.
Interactive Theory Glossary
Web Design and UX Definitions
Browse Web Design and UX definitions from Interactive Theory.
19 definitions
S
Site Architecture
Site Architecture is the structure of a website’s pages, sections, navigation, and internal linking relationships.
Social Proof
Social Proof is evidence that other people or organizations trust, use, recommend, or benefit from a business.
T
Testimonial
Testimonial is a customer statement that provides evidence of satisfaction, results, or trust.
Trust Signal
Trust Signal is an element that helps reduce doubt and increase confidence, such as reviews, certifications, case studies, guarantees, or security cues.
Typography
Typography is the selection and use of typefaces, font sizes, line spacing, and text hierarchy in design.
U
UI
UI is user interface, the buttons, menus, forms, layouts, typography, colors, and interactive elements of a digital experience.
User Experience
User Experience is the overall quality of a person’s interaction with a website, product, or digital journey.
User Interface
User Interface is the visible and interactive elements a person uses to navigate and complete actions on a website or app.
UX
UX is user experience, the discipline of making digital interactions useful, clear, efficient, accessible, and satisfying.
V
Visual Hierarchy
Visual Hierarchy is the arrangement of page elements to show visitors what matters most and where to look next.
W
WCAG
WCAG is the Web Content Accessibility Guidelines, a widely used standard for making digital content more accessible.
Web Design
Web Design is the discipline of designing websites so they are visually effective, usable, accessible, and aligned with business goals.
Website Conversion Path
Website Conversion Path is the sequence of pages, messages, and actions that moves a visitor toward a conversion.
Website Design
Website Design is the planning and creation of a website’s visual presentation, structure, content layout, user experience, and conversion flow.
Website Redesign
Website Redesign is a major overhaul of a website’s design, structure, content, technology, or conversion strategy.
Website Refresh
Website Refresh is a lighter update to a website’s visuals, content, or usability without fully rebuilding the site.
Website Usability
Website Usability is how easily visitors can understand, navigate, and complete tasks on a website.
Wireframe
Wireframe is a simplified page blueprint that shows structure, priority, and functionality before visual design is finalized.